Master franchisee of Gloria Jean’s Coffees in Malaysia and Brunei, Wonderful Lifestyle Sdn Bhd (Wonderful Lifestyle) has partnered with Moola, a lifestyle cash-back rewards programme by ICT Utopia Sdn Bhd (ICT Utopia) in a move to enhance its customers experience through rewards.
[Chief Executive Officer of Wonderful Lifestyle, Fauzi Awang, and Moola Project Director, Ryan Loh marking the official launch of Gloria Jean’s rewards programme]
Through this partnership, Gloria Jean’s Coffees customers will get to enjoy a 10% cashback reward for all beverages excluding food items purchased at all 24 Gloria Jean’s Coffees outlets nationwide by being a Moola member. All customers have to do is show their unique QR code ID on their handphone during purchase to be eligible for their cash-back reward.
“The best thing about Gloria Jean’s Coffees rewards programme with Moola is its ease and simplicity. Just let our Barista scan your QR code Moola ID on the Moola app every time you buy a Gloria Jean’s Coffees and you’ll be rewarded – no cards or stamps needed. We are sure that this hassle free mechanism will appeal to our customers, many of whom lead fast paced lives,” said Fauzi Awang, Chief Executive Officer of Wonderful Lifestyle.
Fauzi said that the decision to partner with Moola was due to its wide variety of rewards and network compared to a more conventional rewards programme with limited scope and potential. Moola stood out as an exciting vibrant programme that actively engages its members, something that appealed to Gloria Jean’s Coffees as it goes hand in hand with the company’s philosophy of enhanced customer satisfaction.
“Gloria Jean’s Coffees remains committed in delivering a rewarding experience through our coffees and food to our customers. This commitment represents our passion in giving our customers the best that we have to offer. Our rewards programme with Moola enables us to show our appreciation to our customers for their continuous support and to enhance their Gloria Jean’s experience,” he added.
Meanwhile, Ryan Loh, Moola Project Director, said that those wished to enjoy Gloria Jean’s Coffees rewards programme should sign up as a Moola member by simply downloading the Moola mobile application available on Apple App Store, Google Play Store, and Blackberry App World and register. He also reiterated that Moola is proud to partner with Gloria Jean’s Coffees in rewarding its customers and looks forward to a fruitful long-term relationship.
He added that there is no expiration period for the Moola points collected so customers can collect as many points they like to redeem their rewards or use the points collected to offset payments for their purchases at any Moola Shopz. On top of that, Moola members are also entitled to participate in the Moola Q3 Bonus Draw upcoming this September and also Moola Grand Draw at the end of the year in which the grand prize winner will walk away with a new BMW 320D with a purchase of RM50 and above at any Gloria Jean’s
Coffees outlet.
Gloria Jean’s Coffees is one of the world’s top gourmet coffee retailers. It has over 1,000 coffee houses across 40 markets worldwide. Gloria Jean’s Coffees in Malaysia was established upon the acquisition of Master Franchise Rights by Wonderful Lifestyle Sdn Bhd a subsidiary to MyFranchise an investment arm under Perbadanan Nasional Berhad.