iflix, the recently launched Internet TV service in Malaysia, today announced it has entered into a landmark strategic agreement with Philippine Long Distance Telephone Co. (PLDT) to provide iflix’s video on demand (VOD) service to customers of PLDT in Philippines.
Under the agreement, broadband subscriptions of certain high-end PLDT home products will now include a monthly iflix subscription at no extra charge. Further, iflix will also be offered across all PLDT home and smart platforms as a value added service at a price exclusive to PLDT customers. As an additional bonus, data used to stream iflix content will not count towards these customers’ data limits.
iflix Chairman, Patrick Grove said, “We are extremely proud to have come together with the largest telecommunications company in the Philippines and, indeed, one of the region’s leading companies, to offer iflix to PLDT’s enormous customer base. With well over 75 million Filipinos communicating and being entertained using PLDT services, they are the absolute perfect partner for iflix in the Philippines.”
PLDT recently invested in iFlix.
Grove continued, “In PLDT we have found a like-minded partner who is committed to changing the way entertainment content is consumed in the region. We look forward to building an extraordinary business in the Philippines together.”
Said PLDT Chairman, Manuel Pangilinan, “We at PLDT are very bullish over the business that iflix is building. That is why we have decided to participate as shareholders. We are confident this service will change the way PLDT customers across all our services are entertained now and in the future. We look forward to working with the iflix team to bring an extraordinary experience to Filipinos.”
Having recently launched in Malaysia and the Philippines, iflix will roll out its service to additional key Southeast Asian markets, including Thailand, Indonesia, and Vietnam throughout 2015, offering consumers more than 11,000 hours of top U.S., Asian regional, and local TV shows and movies. Each subscription will allow a user to access the service on five Internet capable devices such as mobile, tablet, computer, or television set, for viewing anywhere, anytime.