Apple Watch Now Controls Nearly Half of the Smartwatch Market

Nearly one in two smartwatches offered in the second quarter of 2019 was an Apple Watch, in accordance with a brand new set of statistics, as Apple’s system managed to extend its market share from 44 % to 46 %.

Sales of the Apple Watch jumped from 3.Eight million in Q2 2018 to a minimum of 5.7 million in the corresponding quarter of this yr, Strategy Analytics claims.

Samsung continues to be the runner-up, however far-far away, with 2 million offered models, whereas Fitbit is third with 1.2 million models.

“Apple shipped 5.7 million smartwatches worldwide in Q2 2019, rising an above-average 50 percent from 3.8 million in Q2 2018. Apple Watch remains a long way ahead of the chasing pack and its global smartwatch marketshare has grown to 46 percent this quarter, up from 44 percent a year ago. Apple Watch has fended off strong competition from hungry rivals like Fitbit. Apple remains the clear smartwatch market leader,” Neil Mawston, Executive Director at Strategy Analytics, says.

Growing smartwatch gross sales

The excellent news is that the smartwatch market as an entire elevated throughout the quarter, and evidently, the latest-generation Apple Watch clearly had a significant contribution to this robust progress.

Strategy Analytics say smartwatch shipments jumped a minimum of 44 % year-over-year, reaching 12.Three million in Q2 2019 versus 8.6 million models in Q2 2018.

Fitbit is the firm that seems to be in panic mode proper now, because it declined from the earlier yr, all whereas different firms are ready to eat up its market share.

“Fitbit has struggled to compete with Apple Watch at the higher end of the smartwatch market, while its new Versa Lite model has struggled to take-off at the lower end. Fitbit will have to move fast to execute a recovery, because Samsung, Garmin, Fossil and other competitors are keen to grab a slice of its valuable health and fitness customers,” Mawston defined.

Fitbit at the moment accounts for simply 9.8% of the smartwatch market, down from 15.2% in Q2 2018.

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